Microsoft takes minority
stake in Internet video company
The Deseret News (Salt Lake City, UT)
January 24, 2000, Monday
REDMOND,
Wash. (AP) -- Microsoft Corp. is taking a $56 million minority
stake in Intertainer Inc., a company that streams video on demand
through high-speed Internet connections.
Microsoft will receive four seats on Intertainer's board, joining
investors that include NBC, U S West and Comcast. Other terms
were not disclosed.
Last June Intertainer announced that it would support Microsoft's
TV platform initiative, which the software giant hopes will create
a Microsoft -based standard for interactive television.
"We
have worked with Microsoft for months to port our content over
to their television platform," said Jonathan Taplin, president
and co-chief executive of Intertainer. "We believe this is a natural
fit for our two companies.
The Culver City, Calif.-based Intertainer has more than 50,000
programs available to Internet users via high-speed Internet links
such as digital subscriber lines or cable lines. The privately
held company's videos can be accessed via personal computer or
set-top boxes.
For its part, the Redmond-based Microsoft receives a showcase
of its television platform and additional interactive content
for its own set-top boxes.
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